Ellis
Golub

Senior Designer | Systems Builder

Case Studies

Sears Home Services

HP U.S. Store

bird dogs

The emotional and visual foundation of how a brand is recognized, remembered, and felt.
The full visual system – logo, color, type, and imagery – that creates a consistent brand look.
Reusable libraries of components and guidelines that ensure scalable, on-brand design.
The look (UI) and feel (UX) of a product, crafted for clarity, ease, and engagement.
The visual structure and coded framework that make marketing emails effective, accessible, and reliable.